A Beauty Review of Beautifully Disney


By Angela Dahl (@AngelaDahling)

Beautifully Disney, Disney’s new make-up line that launched this month,  solves the dilemma of how respectable lady nerds can represent their  Disney love through grown-up beauty products.  The line has all  of the ingredients for demand: it’s exclusive to the Anaheim and Orlando  locations, the products are limited edition, and the simple black packaging  is reminiscent of other luxury brands.  When I heard the news,  I thought my fairy godmother must’ve finally granted my wish and sped  over to Vault 28 at Downtown Disney faster than Cinderella peacing out  of the ball at midnight.

The launch for this season is “Wickedly Beautiful,” meaning it’s  princesses vs. villains, brights and pastels vs. darks and glitters.   The pairs are Ariel and Ursula, Cinderella and Lady Tremaine, Snow White  and the Evil Queen, and Aurora and Maleficent.  The display has  the princess products on one side and the villain products on the other  (as it should be).  There are two eyeshadow quads – one of natural  princess-type colors and one of smoky villainous-type colors – and a  lip gloss and nail polish for each character.

The nail polish is of solid quality and probably has the best value  out of all of the products.  The princess nail polish colors make  sense: shiny green for Ariel, creamy magenta pink for Aurora (although  there was definitely a missed opportunity to do a blue that reflected  pink. I’m just saying.), pale blue for Cinderella, and a bright apple  red for Snow White.  The colors for the villains don’t make as  much sense.  For one, the color for the Evil Queen, a sheer black  with magenta glitter, is confusing.  That is one queen who would’ve  never worn glitter.  They should’ve done the lime green of the  poison she dips the apple in (and they could’ve called it “Have a  Bite”! Gah!).   If you’re gonna go with iconic colors for  the princesses, the same should’ve been done with the villains, for  continuity’s sake… and for the sake of the hardcore Disney fans who  will spend way too much time trying to figure why those colors were  chosen.

My biggest problem with Beautifully Disney is the price point.   When it comes to Disney, you already go in with high price expectations  (I think a soda at Disneyland is like $5.00 plus your firstborn now),  but $27.95 for an eyeshadow quad is pretty ridiculous, especially considering they don’t have testers or a return policy for the products!  I was pretty outraged when I found this out.  Like a  Maleficent-turning-into-a-dragon and the-Evil-Queen-finding-out-Snow-White-was-still-alive  rage.  I’m pretty beauty product obsessed, but spending $30 on  a product I can’t even swatch is laughable.

The quality is just not worth the price, and  that goes for both packaging and the actual make-up.  I can literally  peel off the Ariel sticker on my lip gloss, and then it turns back into  a pumpkin: an ordinary lip gloss.  MAC partnered with Disney about  two years ago for a villains collection, so the comparison to MAC products  is inevitable.  From what I was able to purchase, the lip glosses  are basic and nonsticky, but they don’t have the lasting power of MAC  glosses.  And, from what I’ve heard, the eyeshadows don’t have  staying power too.  Either the price needs to be lowered, or the  quality needs to be improved, stat.

There is so much potential for greatness here,  so hopefully there will be some changes, at least in return policy,  by the time the next line of products comes out.  The next launch  is for the 2013 spring/summer season and is called “Unlock the Spell,”  the advertising for which has a silhouette of Belle.  The launch  for the 2013 fall/winter season is called “Fiery Spirit” and will  feature Pocahontas, among other Disney ladies who’ve yet to be represented.

Rating: 2.5 stars out of 5 stars


  1. jsbMarch 15th, 2013 at 11:39 am

    i’m guessing the evil queen polish is a nod at her cape, black with a magentaish color underneath

  2. AngelaMarch 15th, 2013 at 2:32 pm

    Totally didn’t think of that! But I still maintain that she wouldn’t have worn glitter in the first place. LOL.

  3. NerditaMarch 15th, 2013 at 10:08 pm

    Is it totally wrong to say that I would pay 27 dollars for Mr. Spock or Mr. Sulu eye makeup? You Original Trekies know what I’m talking about!

  4. TrishaMarch 16th, 2013 at 5:58 am

    That’s too bad. The concept would have been so nice~ The price would have been understandable if the quality was top notch.

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